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Volume 3 No 2, 2005

Perception of Associate Degree Students of the Hospitality and Tourism Industry: The Case of Hong Kong

Rob Law and Jocelyn Lai
School of Hotel & Tourism Management
The Hong Kong Polytechnic University , Hong Kon

Abstract

It is well-known that expectations can affect career decisions. In this study, a survey was conducted to identify specific expectations of students towards the hospitality and tourism industry. The sample encompassed 185 Associate Degree [AD] students majoring in business program, with a specialization in hotel and tourism management. The factors affecting the students' career choices were analyzed. Frequency distributions and independent samples t-test for statistical significance were mainly the techniques used in the analysis. This study is expected to provide useful information for consideration by decision makers in the hospitality and tourism industry, as well as policy makers in the higher education sector, for developing education programs in this area.



Keywords: Associate Degree Students, Hong Kong , Hospitality and Tourism Industry

 

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